Dravidian Journal of Commerce and Management Studies

Issue 1 (Jan-March)

Diverging Fortunes: Analyzing the Pahalgam Attack’s Impact on Indian and Pakistani Financial Markets (Ashwini & Dr.Dharmanada)

Diverging Fortunes: Analyzing the Pahalgam Attack’s Impact on Indian and Pakistani Financial Markets Volume No.1 (2025) / Issue No.1 (March) / 6/Page(49-66) Author Name : Ashwini and Dharmananda M Abstract: This article examines the financial market responses in India and Pakistan following the terrorist attack in Pahalgam, Jammu and Kashmir, on April 22, 2025, which […]

Diverging Fortunes: Analyzing the Pahalgam Attack’s Impact on Indian and Pakistani Financial Markets (Ashwini & Dr.Dharmanada) Read More »

Exploringthe Advantages and Disadvantages of Mobile Banking Adoption(Padmanjali K and R Selvi)

Exploringthe Advantages and Disadvantages of Mobile Banking Adoption Volume No.1 (2025) / Issue No.1 (March) / 5/Page(43-49) Author Name : Padmanjali K and R Selvi In the Indian banking industry, automation has continuously been a major force behind change, especially in the areas of operations, procedures, services, and structure. The awareness, use, and salient characteristics

Exploringthe Advantages and Disadvantages of Mobile Banking Adoption(Padmanjali K and R Selvi) Read More »

IMPACT OF DIGITAL MARKETING ON CONSUMER BUYING DECISIONS FOR BEAUTY AND COSMETIC PRODUCTS: A STUDY IN TUMKUR CITY (Amira Zainab Khanum M and Noor Afza)

IMPACT OF DIGITAL MARKETING ON CONSUMER BUYING DECISIONS FOR BEAUTY AND COSMETIC PRODUCTS: A STUDY IN TUMKUR CITY Volume No.1 (2025) / Issue No.1 (March) / 4/Page(30-43) Author Name : Amira Zainab Khanum M and Noor Afza This study explores the influence of digital marketing on consumer buying behaviour within the beauty and cosmetic industry

IMPACT OF DIGITAL MARKETING ON CONSUMER BUYING DECISIONS FOR BEAUTY AND COSMETIC PRODUCTS: A STUDY IN TUMKUR CITY (Amira Zainab Khanum M and Noor Afza) Read More »

CSR as a Tool for Financial Inclusion: An Evaluation of Flagship CSR Projects of Indian Public Sector Banks (Purushotama G & Dr. K. Kathikeyan)

CSR as a Tool for Financial Inclusion: An Evaluation of Flagship CSR Projects of Indian Public Sector Banks Volume No.1 (2025) / Issue No.1 (March) / 3/Page(21-29) Author Name : Purushotama G and Dr. K. Kathikeyan Abstract: In recent years, Corporate Social Responsibility (CSR) has evolved beyond philanthropic obligations to become a strategic tool for

CSR as a Tool for Financial Inclusion: An Evaluation of Flagship CSR Projects of Indian Public Sector Banks (Purushotama G & Dr. K. Kathikeyan) Read More »

Impact Of Information Technology On Supply Chain Management Performance: A Study Of Select Manufacturing Industries (Gopala K N and B Shekar)

Impact Of Information Technology on Supply Chain Management Performance: A Study of Select Manufacturing Industries Volume No.1 (2025) / Issue No.1 (February) / 2/Page(19-35) Author Name : GOPALA K N and B. SHEKHAR This study explores the impact of Information Technology (IT) on Supply Chain Management (SCM) performance within select manufacturing industries in India. With

Impact Of Information Technology On Supply Chain Management Performance: A Study Of Select Manufacturing Industries (Gopala K N and B Shekar) Read More »

Influence of Psychological Contract on Faculty Performance (Author: IMPA B J and R Mahesh)

Influence of Psychological Contract on Faculty Performance of Public, Deemed and Private Universities in Karnataka Volume No.1 (2025) / Issue No.1 (February) / 2/Page(1-18) Author Name : IMPA B J and R Mahesh The psychological contract is one of the most important notions in the field of HR. The Psychological Contract is quite different to

Influence of Psychological Contract on Faculty Performance (Author: IMPA B J and R Mahesh) Read More »